14th May, 2026
Going beyond clicks and views of marketing in regulated industries will need more than LLMs and GenAI.
⚠️ Going beyond clicks and views of marketing in regulated ...
13th May, 2026
NBA is no longer just a marketing tool.
💣 NBA is no longer just a marketing tool.
Next Best ...
12th May, 2026
AI agent governance must control 4 layers.
🚩 AI agent governance must control 4 layers.
Every effective decision ...
11th May, 2026
There is a big missing link in enterprise AI today
🛑 There is a big missing link in enterprise AI ...
11th May, 2026
STOP confusing data and context with decision model and call it a “decision layer” !
⛔ STOP confusing data and context with decision model and ...
8th May, 2026
AI is not a substitute for capturing domain knowledge.
🛑 AI is not a substitute for capturing domain knowledge.
They ...
7th May, 2026
Most “decision governance” is not governance. At best they are audit after the fact.
💥 Most "decision governance" is not governance. At best they ...
6th May, 2026
STOP thinking about Next Best Action as a data and process project
⛔ STOP thinking about Next Best Action #NBA as a ...
5th May, 2026
Don't make a category mistake
💥 Don't make a category mistake.
Determinism ≠ "AI with prompts"
Determinism ...
4th May, 2026
STOP thinking about decisions in isolation.
⛔ STOP thinking about decisions in isolation.
They influence each other.
They ...
4th May, 2026
Stop pretending we can improve CX just by process-first or data-driven approach or apply agentic AI for that matter.
Stop pretending we can improve #CX just by process-first or ...
